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2024 Rice Bakery Universe: A Journey of Happiness and Delightful Evolution

Release date:2024-03-14
In a quest to showcase the natural, healthy, and delectable qualities of domestically-produced rice, the Agriculture and Food Agency (AFA) has unveiled the Rice Bakery Boutique Pavilion at the Taipei International Bakery Show. This year's pavilion promises an array of tantalizing rice-based bakery delights from 18 leading Taiwanese rice flour and bakery product producers. With its vibrant and lavish decor, the exhibition hall transports visitors into a universe of desserts crafted from rice flour, showcasing the depth and versatility of rice-based baking innovations. Baking enthusiasts are invited to explore this culinary cosmos at the N402 area on the 4th floor of Hall 1, Nangang Exhibition Center, from 10:00 a.m. to 6:00 p.m. daily, March 14th through March 17th.

Star Chefs and the "Koolest" International Guest Guide You to the Planet of Delicious Rice
Domestically-produced rice flour boasts numerous advantages, including easy digestion, absorption, satiety, and excellent water retention, making it a versatile ingredient for both Chinese and Western-style bakery confections. To kick off the Rice Bakery Boutique Pavilion on March 14th, the million-subscriber French YouTuber "Ku's dream" took center stage, presenting authentic French crepes infused with seasonal Taiwanese fruits, showcasing the ingenuity and novelty of incorporating rice flour into exotic bakery treats.

Throughout the exhibition, celebrity chefs and champion bakers will grace the stage, sharing their expertise in utilizing rice flour. From the godmother of happy cuisine, Chi-fang Tsai, to the stylish chef Ping-chen Wu, and bestselling baking author Shania, each will demonstrate home baking techniques for desserts. Additionally, four world champions including UIBC World Baker of the Year, Justin Wu, and bread or dessert champions from the World Bakery Cup, Chung-wei Lee, Chia-ming Yang, and Shao-husan Hsu will reveal their baking mastery and tips, inspiring audiences with the enchanting allure of rice flour.

New and Delicious Rice-based Products—Exclusive Offerings Only During the Bakery Show
 
This year's Rice Bakery Boutique Pavilion features 18 Taiwanese manufacturers offering nearly 100 rice bakery products, including rice flour, rice cookies, rice crackers, rice egg rolls, rice-based cotton cheesecake pudding, and rice cakes. Among the highlights are apple rice cookies crafted with apple juice and short-grain rice powder, and rice cakes infused with Hualien's premium angelica and domestic rice flour. Also on offer are savory cakes filled with scallions from Sanshing Township, Yilan and smoked duck from the town's century-old shop. Visitors can also treat themselves to the rice-based castella cake, winner of the gold prize in the 2023 National Competition for Innovative Rice Flour-based Gifts. Sweetened with Taiwan-produced Sanontō brown sugar and longan honey, it boasts layers of caramel and honey flavors, striking a delightful balance of sweetness without overwhelming heaviness Visitors will also find the silver prize winner from that year's competition, a tin cookie box of floral rice crisps, quinoa almond wafers, and peanut brittle crackers made from domestically-produced rice flour. The products are crispy, non-greasy, healthy, and less burdensome. All rice-based baked goods are beautifully packaged and deliciously flavored, making them visually appealing gifts as well as satisfying treats to enjoy at home!

During the exhibition period from March 14th to March 17th, visitors can enjoy special promotions daily on stage. With qualifying purchases at the pavilion, attendees can redeem gifts or cash coupons, including double-compartment water-filtering container boxes, vacuum sealers, four-wheel folding shopping carts, and multi-functional cooking pots. These discounts and offerings are truly irresistible, inviting all to savor the diverse array of ingenious and high-quality Taiwanese rice bakery products and take advantage of the exclusive deals and discounts!

 
The
Group photo
AFA Chief Secretary Chi-jung Chen and YouTuber “Ku's dream” create creative exotic desserts with rice flour.
AFA Chief Secretary Chi-jung Chen delivers opening remarks.

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The "Rice Bakery Boutique Pavilion" supporting Taiwan's premium rice bakery products. The
Group photo Group photo(jpg)
AFA Chief Secretary Chi-jung Chen and YouTuber “Ku's dream” create creative exotic desserts with rice flour. AFA Chief Secretary Chi-jung Chen and YouTuber “Ku's dream” create creative exotic desserts with rice flour.(jpg)
AFA Chief Secretary Chi-jung Chen delivers opening remarks. AFA Chief Secretary Chi-jung Chen delivers opening remarks.(jpg)
Appendix 1: Information about events at the Rice Bakery Boutique Pavilion. Appendix 1: Information about events at the Rice Bakery Boutique Pavilion.(pdf)
Appendix 2: List of Exhibitors at the Rice Bakery Boutique Pavilion. Appendix 2: List of Exhibitors at the Rice Bakery Boutique Pavilion.(pdf)

  • Origin:Rice Industry Division
  • Refresh Date:2024-05-16